EPISODES 

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Marketing Personas… and Tequila

SUBSCRIBE Marketing Personas... and Tequila Ben talks about the importance of identifying our ideal guests by creating marketing personas. Those personas can be used to make all ...
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Rand Fishkin, CEO of SparkToro on Reaching the Right Audience, Story Telling & Startups

SUBSCRIBE Creating and Marketing Content to Attract Potential Guests This podcast features renowned digital marketing luminary Rand Fishkin, CEO & Founder of SparkToro and Founder of Moz. We talk ...
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What to Expect When You’re Expecting a New Website

SUBSCRIBE What to Expect When You're Expecting a New Website Sandy White joins the podcast to pick Ben's brain about what innkeepers can do to prepare for ...
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Have Your Way With the OTAs

SUBSCRIBE Have Your Way With the OTAs E Scot Fuller-Beaty joins the podcast to talk about overall room pricing and availability strategies as well as OTA (online ...
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How to Market Your Property as a Wedding Venue

SUBSCRIBE How to Market Your Property as a Wedding Venue In this episode we talk about what you need to do to market the wedding venue at ...
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How to Tell Your Property’s Story Online and Stand Out from the Competition

SUBSCRIBEHow to Tell Your Property's Story Online and Stand Out from the CompetitionWriter/blogger Marly Williams joins the podcast to talk about a property who has done a ...
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Tips for Innkeepers on Mastering Your Google Business Listing and Reviews

SUBSCRIBETips for Innkeepers on Mastering Your Google Business Listing and ReviewsIn this "mini-episode" of the InnSpeak Podcast, Ben talks about best practices for reviews and managing your ...
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Bed & Breakfast Magazine Spring Issue

SUBSCRIBEBed & Breakfast Magazine Spring Issue with Nicolette JohnstonNicolette Johnston joins the podcast again to talk about the spring issue of Bed & Breakfast Magazine. We talk about ...
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How to Be #1 on TripAdvisor by Finding Your Place in the Market and Hiring the Right People

SUBSCRIBEHow to Be #1 on TripAdvisor by Finding Your Place in the Market and Hiring the Right PeopleInnkeeper Wendy Kelley joins the podcast. Wendy owns two completely ...
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Packages, Extras, Upsells & Special Offers

SUBSCRIBEPackages, Extras, Upsells & Special OffersDETAILSBen is joined by Marly & Tyler, the content team from Odysys, to talk about the insights they gained from running an innkeeper ...
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Overlooked SEO Tip: How to Help Your Property Stand Out

SUBSCRIBEOverlooked SEO Tip: How to Help Your Property Stand OutIn this "mini-episode" of the InnSpeak Podcast, Ben points out a really simple couple of tips for helping ...
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All About Video for Your Property

SUBSCRIBEAll About Video for Your Property with James & Jennifer of Kingdom House Media"If a picture is worth 1,000 words then a video has to be worth ...
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Tips for Creating Great Content

SUBSCRIBE Tips for Creating Great Content Nicolette Johnston of Colette Publications joins the pod to talk about creating great content for your property. Nicolette is the publisher of Bed & ...
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ADA Compliance & Website Accessibility for B&B’s

SUBSCRIBE ADA Compliance & Website Accessibility for B&B's with Rob Fulton, CEO of AIHP Rob Fulton, CEO of AIHP (Association of Independent Hospitality Professionals) joins the pod ...
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An Open Letter to Marketing & Technology Vendors in the B&B Industry

SUBSCRIBEAn Open Letter to Marketing & Technology Vendors in the B&B IndustryBen shares a few thoughts after attending an industry conference and issues a challenge to vendors ...
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Profitable Strategies for Managing OTA Listings

SUBSCRIBE Profitable Strategies for Managing OTA Listings Diane Rogers of the  Pinecrest Bed & Breakfast in Asheville NC joins the podcast to talk about her tips for managing ...
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Kourtney Barish

SUBSCRIBEInstagram Marketing with Instagram Influencer Kourtney BarishInstagram "micro-influencer" Kourtney Barish joins the podcast to talk about her advice, tips and tricks for getting more engagement on your ...
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B&B’s Unbound with Rob Fulton, CEO of AIHP

SUBSCRIBE B&B's Unbound with Rob Fulton,  CEO of AIHP Rob Fulton, CEO of AIHP (Association of Independent Hospitality Professionals) joins the podcast to talk about "The State ...
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Heather Turner

SUBSCRIBESocial Media Marketing with Heather Turner of PAIIHeather Turner, social media expert and marketing director for PAII joins the podcast to talk about some of the things she teaches ...
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Mini Episode with Ben Lloyd

SUBSCRIBEMini-Episode: Google Local / Map Ranking FactorsThis "mini-episode" of the Innspeak podcast is a breakdown of  Moz's 2018 Local Ranking Factors survey . Ben covers the key ...
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Kris Ullmer

SUBSCRIBE Innkeeper Conferences, Advocacy & Education with Kris Ullmer of PAII Kris Ullmer, President & CEO of PAII walks through educational & networking opportunities available to innkeepers. We also ...
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Stephen Fofanoff

SUBSCRIBECreating and Marketing Content to Attract Potential GuestsStephen Fofanoff joins the podcast to talk about creating and marketing content to connect with potential guests. Stephen talks about ...
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Brett Rauber

SUBSCRIBEBrett Rauber of The Campbell House InnInnkeeper Brett Rauber of The Campbell House Inn, a historic 20-room boutique hotel in Eugene, Oregon. Brett really focuses on return ...
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Marcus Berg

SUBSCRIBEMarcus Berg of Unique Angles PhotographyMarcus Berg of Unique Angles Photography joins the podcast to share some wisdom about how important photography is to the hospitality industry ...
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Kent Schnepp

SUBSCRIBEKent Schnepp, CEO of OdysysKent Schnepp, CEO of Odysys joins the podcast to get insight into how a marketer and a marketing technology company view the issues ...
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Laurie Bunker

SUBSCRIBELaurie Bunker of Raton Pass Motor Inn Innkeeper Laurie Bunker of the Raton Pass Motor Inn, a revitalized mid-century "vintage lifestyle" themed motel in Raton New Mexico. The ...
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Julie McAferty

SUBSCRIBE Julie McAferty President of Washington Bed & Breakfast Guild, Owner Greenlake Guest house Julie McAferty joins the podcast. Julie is owner of  Greenlake Guest House , a ...
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